Taco Bell is a well-known fast-food joint that specializes in Mexican food and has recently stepped into the Indian market. So, if you are planning to invest in a Taco Bell franchise in India, you must understand the Taco Bell franchise cost in India. Now let us look at the specifics.
What is the Taco Bell Franchise Cost in India?
The Taco Bell franchise cost in India depends on the location of the franchise, the size of the place, and other factors. Here’s a general overview of the expenses:
- Franchise Fee
The initial franchise fee for Taco Bell usually lies between Rupees 25 lakhs and Rupees 30 lakhs. However, this fee gives you the freedom to use the Taco Bell brand and run a restaurant by the same name.
- Setup and Equipment Costs
The cost incurred while establishing the restaurant such as furniture, equipment used in the kitchen, and setting of the restaurant interior might range between INR 1.5 crores to INR 2 crores. The cost can vary depending on the size and the location of the outlet.
- Royalty and Marketing Fees
Taco Bell franchisees are obliged to pay continuing royalty charges. This fee is generally charged as the percentage of the monthly gross sales usually ranging from 5-6%. Furthermore, there can be a marketing fee of 4-5 % of monthly sales for the campaigns at the national or regional level.
Additional Costs to Consider
Apart from the initial franchise cost and setup expenses, there are several other costs to keep in mind when opening a Taco Bell franchise in India:
- Real Estate and Rent
The location of your franchise is a very important determinant of the growth of your unit. The expense related to rent or purchase of property may also differ from city to city and or from location to location.
- Staffing and Training
Recruitment of staff and their training is another unavoidable cost. The initial training to both the franchisees and their employees is offered by Taco Bell but it’s upon the franchisee to offer remunerations and further training at their own expense.
- Operational Expenses
Operating expenses are costs of running the business daily and may refer to utilities, inventory, maintenance, and other expenses. These expenses are unavoidable and therefore should be incorporated into your budget.
Benefits of Owning a Taco Bell Franchise Cost in India
Despite the significant investment, owning a Taco Bell franchise in India comes with numerous benefits:
- Brand Recognition
Taco Bell is a recognizable brand all over the world which means it will be easier to attract people’s attention.
- Support and Training
Taco Bell offers franchisees training and assistance throughout the time to make sure they are successful.
- Menu Innovation
Taco Bell has a dynamic menu most of which is subject to change from time to time to maintain customer interest.
Conclusion
Investment cost for Taco Bell Franchise in India is high but again it has a high prospect of generating good revenue. The Taco Bell franchise cost in India comprises the cost of fees, set-up, and operational costs. However, if you put in the right amount of effort and have good planning, owning a Taco Bell franchise can be profitable for you.
