Burger Singh can now be conceived as one of the most preferable brands for people planning to invest in the food franchise industry in India. This article will help you understand the potential Burger Singh franchise cost in India and the points to be taken into consideration.
Initial Investment
The cost structure to start the Burger Singh franchise is relatively high. Thus, the Burger Singh franchise cost in India depends on the location of the outlet as well as its size. Thus the cost of the start-up, on average, ranges from ₹30 lakhs to ₹ 50 lakhs. This investment covers various aspects, including:
- Franchise Fee
This is the amount of money that you have to pay to Burger Singh to get the license to operate the franchise. It usually falls between ₹10 lakh and ₹15 lakh.
- Setup Costs
This includes the cost of a restaurant establishment, that is, the cost of designing the restaurant’s interior, kitchen, and furniture. The setup costs generally range between ₹15 lakh to ₹25 lakh. - Operational Expenses
Such costs include inventories at the beginning of the project, training of employees, and other operational costs. For these expenses, it is better to set aside ₹5 lakh to ₹10 lakh.
Ongoing Costs
Other than the franchising fees, there are some costs that the franchisee will be required to meet while operating the Burger Singh franchise. These include:
- Royalty Fee
The royalty fee is normally expected to be paid by the franchisees and it ranges between 5% – 7% of the overall monthly sales. This fee is for reinvestment to Burger Singh since the brand will be constantly used by the franchiser. - Marketing Fee
Another strong incentive is the marketing fee. It is often demanded besides the base fee, which can be 1% – 2% from monthly sales. This fee is for national and regional advertisement campaigns. - Operational Costs
Monthly costs for the utilities, rents, wages of the staff, inventory, etc have to be taken into account. These costs may also depend on the geographical location and the size of the restaurant that you are going to develop.
Profit Potential
Obtaining the Burger singh franchise is indeed a good business if handled properly. The appeal and recognition that the brand enjoys in the market are likely to ensure you good returns. However, it is important to abide by the rules and regulations which are set by the franchisors. This will help you to achieve impressive results.
Conclusion
The Burger Singh franchise cost in India comprises initial cash outlay and annual expenses. The total investment varies from Rs 30 lakh to Rs 50 lakh which includes franchise charges, equipment cost, expenses on initiation, and running of the chain. Royalty fees and marketing fees are other costs that are incurred continually. Franchise management and compliance are uprights to ensure proper achievement within franchised businesses.
You should always check your financial and business competency when planning to invest in the Burger Singh franchise. This will assist you in making a good decision and increase the chances of maximizing your investments.